An image of British extravagance and polish, the notable games auto producer has picked TAG Heuer Watches as Timekeeper for its racing team: Aston Martin Racing. The Swiss watchmaker accomplishes its return in the World Endurance Championship. Announced during the Geneva International Motor Show, together, they also unveiled the new Vantage GTE bearing TAG Heuer colours, which will compete during the next 24 Hours of Le Mans.
“Aston Martin is all about TAG Heuer DNA: luxury, quality, beautiful pieces, innovation, history, emotion and performance. We are truly thrilled to be able to collaborate with such a prestigious brand, with whom we share the same passion for automobile.”
Jean-Claude Biver, CEO of TAG Heuer
With renowned cars, yet in addition race models among the most capable on the planet, Aston Martin sustains since 1913 a convention of magnificence and advancement inside its manufactory at Gaydon, in England. In this research facility with both visionary thoughts and workshop, the brand known to all with the winged symbol brought forth extravagance autos which ended up famous, as the everlasting DB arrangement.
Aston Martin is likewise the Title Sponsor of the Formula 1 Red Bull Racing group, whose TAG Heuer is additionally Official Timekeeper. An association gathering three touchstones brands of engine dashing.
As affirm the exceptionally anticipated and elite Valkyrie: a street sports auto as effective as lavish, created in a joint effort with Red Bull Racing and delivered just for 150 pieces, whose TAG Heuer is Official Timekeeper. With respect to the following 24 Hours of Le Mans where TAG Heuer will likewise be Official Watch of the Vantage GTE.
Dynamism, vanguard, youth, this new assertion guarantees energizing coordinated efforts around Aston Martin and TAG Heuer esteem.
In one way or another, TAG Heuer has nearly always been associated with one or more car races or carmakers. Although with motor racing-inspired watches, a brand can freely aim at basically whatever price range that they have in their sights. When it comes to brand-to-brand partnerships, things can get a bit trickier than that. Although both Aston Martin and TAG Heuer are both in the luxury segment, the former unquestionably is more of a niche brand with much more limited annual production and also, of course, much higher prices.
Tag Heuer Watches for Men & Women in Delhi, India are available at Johnson Watch Co, Connaught Place Boutique.